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University of Florida third in athletic revenue

Source: Biz Journals Posted By: Jon P...4144 days ago

Those national championships are paying off for the University of Florida.

UF generated the third-highest revenue in college football and in overall sports earnings, according to a report Monday in Street & Smith’s SportsBusiness Journal.

SportsBusiness Journal, citing Equity in Athletics Disclosure Act forms, said UF reported $66.1 million in football revenue in 2007-2008, behind only the University of Texas ($72.9 million) and rival University of Georgia ($67.1).

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